The Tree of Knowledge 3.0

In the beginning, God (a benevolent dictator) created aninternet and the technology of Blogger and Word
idyllic garden for Adam and Eve. He wanted them toPress to make it possible. It is being promoted via
be safe and happy forever. He warned them not toSocial Networking technology such as Twitter,
eat of the tree of knowledge (milepost 1.0) because itTechnorati and others to come. The truth is, we are
contained the knowledge of good and evil. They atestill on the leading edge of this expansion.
the apple and gained knowledge. He expelled themIf you don't think it is a Reformation, think again. Look at
from the garden of Eden because that was His law.what is happening around you. Our world is changing
The benevolent dictatorship ended. Adam and Evevery rapidly. Old institutions like newspapers,
and all of their offspring were subjected to themagazines, the postal service, banking, Ford, General
never-ending conflict between good and evil.Motors and Chrysler are expiring right before our eyes
Time passed and Tribalism evolved into Feudalism aswhile the new digital world is flourishing.
the primary form of government. That was up untilEven our governments locally and internationally are
about 570 years ago when Johann Gutenbergfloundering and with good reason. Socialism has failed
perfected the printing press and moved us to the nextevery where it has been tried. Representative
milepost, The Tree of Knowledge 2.0. His inventionDemocracy is failing because politicians and citizens
made possible the mass availability of the Bible therebyhave learned they can vote benefits for themselves
spreading knowledge of good and evil. Other booksignoring the good of the whole. The one good thing
were also made available that resulted in new wayshere is we know that self interest works. How we
of thinking and new forms of government includingdirect self interest in a positive direction is still to be
Marxism, Socialism, Fascism and our owndetermined.
representative democracy. The level and complexityThe Tree of Knowledge 3.0 is the milepost of the
of the conflict between good and evil escalated.New Reformation. Many governments including our
Today, with personal computers and the Internet weown, are trying to prolong the life of the old institutions
have arrived at The Tree of Knowledge 3.0.with bailouts and government regulations. They will lose
First, look at what is happening on the web. There arein this effort because the transformation is inevitable.
about 1.5 billion users on the internet and it is reportedOur politicians don't get it either. They try to prop up
to be growing about 18% per year. Statistics vary, butparties and failed solutions with the same old rhetoric.
there are over 100 million blogs online and over 77% ofWhile I can't predict the future, I am convinced that:
internet users read blogs. Today it takes less than 5Individual freedom and voice is more important to
minutes and no financial investment to start a blog.people than ever before. Look at the the blogs,
In Gutenberg's time, printing a book was faster thanYouTube, Twitter, MySpace and the rest of the web.
transcribing but still very time consuming and theSpecialization drives us towards ever increasing
number of different books published was limited.fractionalization in our society. We have moved from
Today publishing on line is cheap and fast. It is availablebroadcasting with 3 major TV channels to narrow
to the world at the push of a button becausecasting with 400 channels.
distribution is "digital." This truly is The Tree ofThere is something to be said for James Surowiecki's
Knowledge 3.0 and with it, I fear we have ratcheted"The Wisdom of Crowds".
up the level and complexity of the conflict betweenHold on tight, we are free falling into an incredibly new
good and evil.and important part of history!
It didn't happen overnight. It needed the computer, the